When customers are left out of the equation, the product usually fails, regardless of how innovative or cutting-edge. Google Glass… Read more Product Development + Customers = Success
Most organizations today understand the need for social influencers. The key is to identify and engage with potential influencers who… Read more Be the IT Influencer
With the rise in internet technologies and the development of the horizontal revolution, brands run into issues in regards to controlling… Read more Honeymoon’s Over, Now What?
IT professionals are an essential factor in helping any business measure their performance on online communities and social media. Now… Read more Enhancing Customer Engagement
While many computer and software companies are aware of the importance of CRM and customer service, some are not able… Read more What Customer Wants, Customer Gets